Senior Marketing Operations Manager

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.

We realize people do not fit into neat boxes. We are looking for curious and empathetic individuals who are committed to developing themselves and learning new skills, and we are ready to help you do that. We cannot complete our mission without building a diverse and inclusive team. We hire the best people based on an evaluation of their potential and support them throughout their time at Cloudflare. Come join us!

Available Locations: Austin, TX

About The Role

We are seeking a highly skilled and experienced Senior Marketing Operations Manager to support our North America (NAMER) marketing organization while partnering closely with global Marketing Operations to solve complex technical and architectural challenges.

In this role, you will serve as a strategic and executional partner to regional marketing teams, owning campaigns, systems, and processes end to end - from intake through launch, measurement, and optimization. You will also collaborate cross-regionally to ensure scalable, consistent architecture across our global marketing technology stack.

This is a highly hands-on role for someone who thrives at the intersection of marketing technology, project management, and operational problem-solving, and who can balance day-to-day execution with longer-term systems thinking.

What You'll Do

NAMER campaign and operational ownership with global architectural alignment

End-to-end project ownership, including intake, prioritization, execution, and delivery

Marketing technology architecture, troubleshooting, and optimization

Process development to support scale, efficiency, and quality

Cross-functional and cross-regional collaboration

Responsibilities

Strategic & Systems Architecture

Partner with Global Marketing Operations to design, evolve, and maintain a scalable marketing technology architecture that supports NAMER initiatives while aligning with global standards

Contribute regional insight to global architecture decisions, ensuring solutions work in real-world execution

Develop and maintain clear documentation for architecture, processes, workflows, and best practices

Project & Intake Management

Own marketing operations projects

end to end

, from intake and scoping through execution, launch, and post-launch optimization

Manage ticket queues and workstreams, ensuring priorities are clear, timelines are met, and stakeholders are informed

Balance reactive support with proactive project planning to avoid bottlenecks and improve throughput

Identify gaps or inefficiencies in current workflows and design scalable processes to address them

Troubleshooting & Problem Solving

Proactively identify, diagnose, and resolve issues across the marketing technology stack

Serve as a technical escalation point for complex Marketo, CRM, and data issues

Partner with IT, Engineering, and external vendors to resolve systemic issues and improve platform performance

Apply systems thinking to prevent repeat issues through better design and governance

Campaign & Program Management

Oversee execution of NAMER marketing campaigns across email, events, digital, social, and integrated programs

Ensure campaigns are built to standard, launched on time, and measured accurately

Optimize programs through testing, iteration, and continuous improvement to maximize impact and lead quality

Ensure all qualified leads properly enter and progress through the customer journey

Stakeholder Engagement & Communication

Serve as a primary point of contact for NAMER marketing stakeholders, providing clear guidance on intake, prioritization, timelines, and delivery expectations

Translate business goals and campaign requirements into clear technical requirements and execution plans

Proactively communicate project status, risks, dependencies, and tradeoffs to stakeholders at all levels

Facilitate alignment across marketing, sales, BDRs, and global operations partners to ensure smooth execution

Navigate competing priorities and ambiguous requirements with sound judgment, clear recommendations, and a solutions-oriented approach

Build trusted relationships by balancing responsiveness with realistic scoping and sustainable delivery

Cross-Functional & Global Collaboration

Collaborate closely with regional marketing, sales, BDRs, and customer teams to align execution with business goals

Act as a bridge between NAMER stakeholders and global Marketing Operations leadership

Partner with other regions as needed to solve shared architectural challenges and ensure consistency

Communicate clearly and effectively with technical and non-technical stakeholders

Data, Analytics & Optimization

Monitor performance and operational metrics to identify opportunities for optimization and scale

Provide insights and recommendations using reporting tools such as Tableau and attribution platforms (e.g., Bizible)

Advise stakeholders on measurement, attribution, and data interpretation to support decision-making

Help evolve reporting frameworks to better support future business needs

Compliance & Governance

Ensure marketing execution complies with data privacy regulations, internal governance standards, and regional requirements

Partner with Legal, Privacy, and Security teams as needed to ensure compliant design and execution

Contribute to governance frameworks that balance risk management with operational efficiency

Desirable Skills, Knowledge, and Experience:

Marketo Certified Expert (Business Practitioner) required; Marketo Certified Master (Architect) preferred

Bachelor’s degree in Marketing, Business Administration, or a related field; MBA or equivalent preferred

8+ years of experience in senior marketing operations or marketing technology roles, with strong NAMER experience

Proven ability to own complex initiatives end to end - from requirements through execution and optimization

Demonstrated expertise in marketing automation, CRM integration, and systems architecture

Strong project management skills, including managing tickets, timelines, and competing priorities

Experience Designing Processes That Improve Scale, Consistency, And Execution Quality

Data-driven mindset with strong analytical and problem-solving skills

Excellent communication skills and the ability to influence across teams and levels

Experience With Tableau, Marketo, Salesforce, And Project Management Tools

Exposure to or hands-on experience with AI-driven marketing, automation, or operational tooling is a plus

Preferred Technical Skillset

Extensive experience with marketing automation platforms, particularly Marketo

Strong proficiency integrating marketing technologies (e.g., Salesforce, CRM, data platforms) into a cohesive ecosystem

Solid understanding of APIs, data flows, and system dependencies

Experience Building And Maintaining Complex Workflows, Programs, And Automation Logic In Marketo

Familiarity with analytics, attribution, and reporting frameworks

Experience leveraging AI or automation tools to improve efficiency, segmentation, personalization, or operational workflows is a strong plus

Equity

This Role Is Eligible To Participate In Cloudflare’s Equity Plan.

Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family.  Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun!  The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.

Health & Welfare Benefits

Medical/Rx Insurance

Dental Insurance

Vision Insurance

Flexible Spending Accounts

Commuter Spending Accounts

Fertility & Family Forming Benefits

On-demand mental health support and Employee Assistance Program

Global Travel Medical Insurance

Financial Benefits

Short and Long Term Disability Insurance

Life & Accident Insurance

401(k) Retirement Savings Plan

Employee Stock Participation Plan

Time Off

Flexible paid time off covering vacation and sick leave

Leave programs, including parental, pregnancy health, medical, and bereavement leave

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo

: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project

: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.

1.1.1.1

: We released

1.1.1.1

to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the fi