Product Marketing Manager, Crypto - Onchain

Join us in building the future of finance.

Our Mission Is To Democratize Finance For All.

An estimated $124 trillion of assets

will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading.

About The Team + Role

We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do. Expectations are high, and so are the rewards.

The Robinhood Crypto team’s mission is to build trusted, low-cost crypto experiences for customers around the world. As part of this mission, we’re expanding our onchain products — building developer-facing tools and services that connect customers to web3 in a simple, secure, and compliant way.

As the

Product Marketing Manager

, you’ll play a key role in how we connect with customers and drive growth for Robinhood Crypto’s onchain products! You’ll lead go-to-market strategy for new products and features and help shape how we bring our onchain developer offering to market in a highly regulated and fast-moving environment.

We’re looking for a product marketer who can build and execute strategies that drive awareness, adoption, and growth, partnering closely with cross-functional teams across product, engineering, creative, research, legal, compliance, and more!

This role is based in our Menlo Park or New York City offices, with in-person attendance expected at least 3 days per week.

At Robinhood, we believe in the power of in-person work to accelerate progress, spark innovation, and strengthen community. Our office experience is intentional, energizing, and designed to fully support high-performing teams.

What you’ll do

Own product marketing for Robinhood Crypto’s onchain products, leading positioning and go-to-market strategy for new products and features as well as evergreen initiatives that drive adoption and engagement, in close partnership with cross-functional counterparts

Translate technical concepts into clear narratives, messaging, and customer-facing marketing that resonates with developers and ecosystem partners

Partner with product, lifecycle, performance, creative, social, events, communications, legal, and compliance to define and deliver strategic growth initiatives

Serve as a strategic advisor to product and engineering teams, helping inform roadmaps and product improvements based on developer feedback, ecosystem insights, and market dynamics

Develop differentiated narratives and messaging informed by user insights, testing, and a deep understanding of the target audience

Craft marketing plans and creative direction that drive relevance, adoption, and sustained engagement across Robinhood Crypto’s onchain ecosystem

Define success metrics and track impact in partnership with product and data science teams, ensuring alignment with legal and compliance requirements

Be a strong customer champion, creative marketer, and problem solver

What You Bring

7+ years experience in product marketing in tech (developer products a plus)

Strong go-to-market leadership, including shaping positioning, messaging, and integrated launch plans across channels

Ability to break down complex concepts so they’re simple, clear, and human

Strong relationship-building skills and ability to lead cross-functionally through influence

Data-informed decision making, including familiarity with experimentation and performance measurement

Comfort operating in regulated products and partnering closely with legal and compliance teams

Thrives in a fast-paced environment with a bias toward action

What We Offer

Challenging, high-impact work to grow your career

Performance-driven compensation with multipliers for outsized impact, bonus programs, equity ownership, and 401(k) matching

Best-in-class benefits to fuel your work, including 100% paid health insurance for employees with 90% coverage for dependents

Lifestyle wallet — a highly flexible benefits spending account for wellness, learning, and more

Employer-paid life & disability insurance, fertility benefits, and mental health benefits

Time off to recharge including company holidays, paid time off, sick time, parental leave, and more!

Exceptional office experience with catered meals, events, and comfortable workspaces

In addition to the base pay range listed below, this role is also eligible for bonus opportunities + equity + benefits.

Base pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected base pay range for this role is based on the location where the work will be performed and is aligned to one of 3 compensation zones. For other locations not listed, compensation can be discussed with your recruiter during the interview process.

Base Pay Range

Zone 1 (Menlo Park, CA; New York, NY; Bellevue, WA; Washington, DC)

$136,000

—

$160,000 USD

Zone 2 (Denver, CO; Westlake, TX; Chicago, IL)

$120,000

—

$141,000 USD

Zone 3 (Lake Mary, FL; Clearwater, FL; Gainesville, FL)

$106,000

—

$125,000 USD

Click

here

to learn more about our Total Rewards, which vary by region and entity.

If our mission energizes you and you’re ready to build the future of finance, we look forward to seeing your application.

Robinhood provides equal opportunity for all applicants, offers reasonable accommodations upon request, and complies with applicable equal employment and privacy laws. Inclusion is built into how we hire and work—welcoming different backgrounds, perspectives, and experiences so everyone can do their best. Please review the

Privacy Policy

for your country of application.