Job Highlights
AI-extracted key information
The Product Marketing Lead, GTM at Stripe is responsible for leading a team to develop comprehensive go-to-market strategies for Stripe's products. This role involves creating compelling messaging and sales assets, collaborating with various teams, and staying informed on industry trends to identify new market opportunities.
Experience Level
Senior Level
Product Marketing Lead, GTM
Posted 4 days ago
Full-Time
Employment Type
Remote
Work Location
About This Role
Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About The Team
Sitting within the Product Marketing organization at Stripe, the GTM Product Marketing team is a champion for our customers and for Stripe GTM (sellers). We focus on 3 main areas: 1) deeply understanding our users, the markets and industries in which they operate, and our core product value propositions, 2) equipping sellers to pitch Stripe’s value and differentiation effectively, and 3) deeply understanding the effectiveness of our programs using metrics like deals signed, seller confidence, time spent selling, and more.
We are seeking an exceptional Head of Product Marketing, GTM, to join our team at Stripe. We’re looking for a dynamic leader who can inspire, innovate, and deliver results while mentoring and elevating a team. You'll play a crucial role in shaping how sellers position Stripe across customer segments—from global enterprises and platforms to high-growth startups. This is a leadership role with a high degree of visibility across Stripe.
What you’ll do
As we look to 2026, we’re facing major changes in our GTM motion: exciting new products, a rapidly changing market landscape, a significantly larger GTM function, and increased GTM specialization. You’ll need to quickly build a deep understanding of Stripe’s key segments, buyer personas, and differentiation. This is a hands-on leadership role that requires a deep understanding of Stripe’s products and the landscape Stripe operates in. You will:
Responsibilities
Build, lead, and develop a team of PMMs, and together build comprehensive GTM enablement strategies for Stripe’s suite of products including customer-facing assets and AI-based capabilities.
Create compelling customer-facing messaging and sales assets that differentiate Stripe in the market. Collaborate closely with Product and Product Marketing teams to translate technical features into clear value propositions and benefits for customers.
Stay abreast of industry trends, particularly in areas like agentic commerce, stablecoins, global trade, and more, to inform our positioning and identify new market opportunities for Stripe’s offerings.
Work closely with the Sales team to develop tailored pitch decks, ROI calculators, product sheets, and other materials that highlight Stripe’s business value. Establish smart governance and measurement practices to keep content current, effective, and aligned to business needs. Collaborate across Stripe to develop and launch AI tooling to support sellers.
Lead programs that prepare sellers for major product launch events like Stripe Sessions.
Who You Are
We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
10+ years prior product marketing experience; strong preference for candidates who have worked on technical products and have experience with enterprise sales cycles
5+ years of experience managing teams, with a proven record of building and leading high-performing, highly cross-functional teams
Builder mentality with a bias to action and the ability to work in a fast-paced environment—you’ll elevate our ambitions for GTM PMM from day one
Strong writing, storytelling, and communication skills—able to turn complex and scattered into clear and strategic
Exceptional communications and follow up; strong interpersonal skills—able to communicate effectively at all levels of the organization from senior leadership to project teams
High comfort toggling between strategy and execution—big picture to fine detail
Deep understanding of the unique challenges faced by sellers; deep understanding of the sales cycle and working with sellers and other GTM teams (SDs, CSM, TAM, SA, ProServ, etc.)
Optimistic about the future and relentless in advancing your team’s goals
Preferred Qualifications
Experience With Enterprise Sales Cycles And Technical Products
Demonstrated comfort working with senior executives across a variety of disciplines
Strong problem solving and analytical ability, with a track record of “test & learn” mindset
Strong collaboration skills, a tendency to seek and value alternate views, and an ability to earn stakeholder confidence quickly and exert influence
Power user (and builder) of AI-powered tooling for sellers
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