Manager, Marketing

Hi, we're Oscar. We're hiring a Manager to join our Marketing team.

Oscar is the first health insurance company built around a full stack technology platform and a relentless focus on serving our members. We started Oscar in 2012 to create the kind of health insurance company we would want for ourselves—one that behaves like a doctor in the family.

About The Role

The Manager, Marketing enables member engagement strategies through marketing. The Manager creates forecasts for planned initiatives, identifies new opportunities to achieve enterprise goals through marketing and relies on past experience to significantly advance our capabilities. The Manager uses proactive problem solving and data monitoring to champion marketing led work streams resulting in retention and consumer experience. The Manager, Marketing delivers marketing plans that meet or exceed stated goals autonomously through leadership of direct reports or by influencing others.

You will report into the Associate Director, Product Marketing.

Work Location

This is a remote position, open to candidates who reside in: Atlanta, Georgia. You will be fully remote; however, our approach to work may adapt over time. Future models could potentially involve a hybrid presence at the hub office associated with your metro area.

Pay Transparency

The base pay for this role is: $92,880 - $121,905 per year. You are also eligible for employee benefits, participation in Oscar's unlimited vacation program, and annual performance bonuses.

Responsibilities

Responsible for identifying, scoping, designing, executing, measuring and optimizing multichannel campaigns to achieve stated goals.

Monitor the performance of campaigns to determine the right optimizations and to inform future work.

Measure the impact of marketing campaigns, create reports and communicate insights to key stakeholders.

Design and implement a/b tests that meet statistical significance thresholds, analyze results and recommend future optimizations.

Work cross functionally to represent the team and collaborate with stakeholders to identify needs.

Stay abreast of trends and best practices in key marketing channels including email, SMS, direct mail, digital & social, and website.

Compliance with all applicable laws and regulations.

Other duties as assigned.

Requirements

4+ years of relevant marketing experience

2+ years of experience using data and data analytical capabilities to solve business problems & evaluate effectiveness and potential impact of marketing campaigns

1+ years of experience with marketing measurement including a/b testing, campaign performance, forecasting vs. actuals, statistical significance, optimization and setting up measurable campaigns

2+ years of experience leading complex initiatives from concept to implementation, collaborating with cross functional partners along the way, and getting executive buy in.

Bonus Points

Marketing experience in member lifecycle, behavior change principle.

Experience Using Ai Or Other Automations To Maximize Effectiveness And Efficiency.

This is an authentic Oscar Health job opportunity. Learn more about how you can safeguard yourself from recruitment fraud

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At Oscar, being an Equal Opportunity Employer means more than upholding discrimination-free hiring practices. It means that we cultivate an environment where people can be their most authentic selves and find both belonging and support. We're on a mission to change health care -- an experience made whole by our unique backgrounds and perspectives.

Pay Transparency

Final offer amounts, within the base pay set forth above, are determined by factors including your relevant skills, education, and experience.

Full-time employees are eligible for benefits including: medical, dental, and vision benefits, 11 paid holidays, paid sick time, paid parental leave, 401(k) plan participation, life and disability insurance, and paid wellness time and reimbursements.

Artificial Intelligence (ai)

Our

AI Guidelines

outline the acceptable use of artificial intelligence for candidates and detail how we use AI to support our recruiting efforts.

Reasonable Accommodation

Oscar applicants are considered solely based on their qualifications, without regard to applicant’s disability or need for accommodation. Any Oscar applicant who requires reasonable accommodations during the application process should contact the Oscar Benefits Team (accommodations@hioscar.com) to make the need for an accommodation known.

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