Strategic Partnerships Director, Content & AI Ecosystem

About Us

At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies. Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare all have web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s Top Company Cultures list and ranked among the World’s Most Innovative Companies by Fast Company.

At Cloudflare, we’re not looking for people who wait for a polished roadmap; we’re looking for the builders who see the cracks in the Internet that everyone else has simply learned to live with. We value candidates who have the instinct to spot a "normalized" problem and the AI-native curiosity to create a solution using the latest tools. Our culture is built on iteration, leveraging AI to ship faster today to make it better tomorrow, while ensuring that every improvement, no matter how small, is shared across the team to lift everyone up. If you’re the type of person who values curiosity over bureaucracy, and that AI is a partner in solving tough problems to keep the Internet moving forward, you’ll fit right in.

Available Locations:  Austin, TX or San Francisco, CA or New York, NY or London, UK

The Role

The internet is at a crossroads. As generative AI transforms how information is consumed, the relationship between content creators, publishers, and the infrastructure that supports them is being rewritten. Cloudflare sits at the center of this shift.

We are looking for a Strategic Partnerships Director to lead our strategy at the intersection of Content, Publishers, and AI. This is a high-impact, visionary role focused on defining Cloudflare’s position as the essential toolkit for the "AI-Native" internet. You will be responsible for creating the messaging, tools, and experiences that empower publishers to regain

transparency, control, and monetization

in a world of LLMs and automated crawlers.

Key Responsibilities

You will lead the charge in helping the world’s most influential content owners navigate the transition from a search-first to an AI-first ecosystem.

Strategic Messaging

Develop the core value proposition for Cloudflare’s AI products, specifically anchored in the "Three Cs":

Control

(over bot access),

Compensation

(fair value for data), and

Credit

(proper attribution).

Insights-driven Strategy

Lead deep-dive research into the challenges facing premium publishers, using those insights to influence both marketing campaigns and the product roadmap.

Content & Social Scale

Oversee the creation of high-fidelity collateral—from technical 1-sheeters and web experiences to social-first "sizzle" content that cuts through the noise.

Market Leadership

Represent Cloudflare at the world’s most influential stages (Davos, SXSW, Cannes) to advocate for the protection and growth of human-generated content.

Example Deliverables & Workstreams

You will be expected to own and execute a sophisticated mix of strategic and tactical outputs:

Workstream

Goals

Key Tactics

Marketing Insights

Define the ICP and understand shift in traffic/revenue patterns for content owners.

10-20 premium interviews; Scaled surveys (50-100 owners); Desk research using

DeepSeek-V3

&

GPT-5

.

Product Marketing

Build the foundational "Messaging House" and external sales enablement.

Core Comm Docs, Pitch Decks, Case Studies, and dedicated Cloudflare web experiences.

Product Strategy

Align the product roadmap with evolving customer needs.

External-facing Product Direction Decks and roadmap documentation.

Growth & Lifecycle

Build a high-touch pipeline to engage leadership at major media/content brands.

Roundtables for content CEOs; Sizzle reels for LinkedIn/YouTube; Webinars and Op-Eds.

Requirements

10+ years of experience

in Marketing, with a heavy emphasis on Product Marketing, Strategy, or Growth within the SaaS, Media, or AI sectors.

Deep Understanding Of The Ai Landscape

You aren't just a user of AI; you understand the tension between LLM training and intellectual property.

Executive Presence

Proven ability to host roundtable dinners for C-suite leaders and speak at major industry events like CES or Cannes.

Analytical Rigor

Ability to turn raw survey data and interviews into a coherent persona and segmentation strategy.

Storytelling Flair

You can take complex infrastructure concepts and turn them into a compelling narrative about the "future of the internet."

Why Cloudflare?

Cloudflare is helping to build a better Internet. As AI changes the way the world communicates, we are the ones ensuring that the creators who fuel these models have the tools to survive and thrive. Join us in shaping the rules of engagement for the next era of technology.

Compensation

Compensation May Be Adjusted Depending On Work Location.

For Bay Area based hires: Estimated annual salary of $200,000 - $268,000

For New York City based hires: Estimated annual salary of $190,000 - $255,000

Equity

This Role Is Eligible To Participate In Cloudflare’s Equity Plan.

Benefits

Cloudflare offers a complete package of benefits and programs to support you and your family.  Our benefits programs can help you pay health care expenses, support caregiving, build capital for the future and make life a little easier and fun!  The below is a description of our benefits for employees in the United States, and benefits may vary for employees based outside the U.S.

Health & Welfare Benefits

Medical/Rx Insurance

Dental Insurance

Vision Insurance

Flexible Spending Accounts

Commuter Spending Accounts

Fertility & Family Forming Benefits

On-demand mental health support and Employee Assistance Program

Global Travel Medical Insurance

Financial Benefits

Short and Long Term Disability Insurance

Life & Accident Insurance

401(k) Retirement Savings Plan

Employee Stock Participation Plan

Time Off

Flexible paid time off covering vacation and sick leave

Leave programs, including parental, pregnancy health, medical, and bereavement leave

What Makes Cloudflare Special?

We’re not just a highly ambitious, large-scale technology company. We’re a highly ambitious, large-scale technology company with a soul. Fundamental to our mission to help build a better Internet is protecting the free and open Internet.

Project Galileo

: Since 2014, we've equipped more than 2,400 journalism and civil society organizations in 111 countries with powerful tools to defend themselves against attacks that would otherwise censor their work, technology already used by Cloudflare’s enterprise customers--at no cost.

Athenian Project

: In 2017, we created the Athenian Project to ensure that state and local governments have the highest level of protection and reliability for free, so that their constituents have access to election information and voter registration. Since the project, we've provided services to more than 425 local government election websites in 33 states.

1.1.1.1

: We released

1.1.1.1

to help fix the foundation of the Internet by building a faster, more secure and privacy-centric public DNS resolver. This is available publicly for everyone to use - it is the first consumer-focused service Cloudflare has ever released. Here’s the deal - we don’t store client IP addresses never, ever. We will continue to abide by our

Privacy Commitment

and ensure that no user data is sold to advertisers or used to target consumers.

Sound like something you’d like to be a part of? We’d love to hear from you!

This position may require access to information protected under U.S. export control laws, including the U.S. Export Administration Regulations. Please note that any offer of employment may be conditioned on your authorization to receive software or technology controlled under these U.S. export laws without sponsorship for an export license.

Cloudflare is proud to be an equal opportunity employer.  We are committed to providing equal employment opportunity for all people and place great value in both diversity and inclusiveness.  All qualified applicants will be considered for employment without regard to their, or any other person's, perceived or actual

race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, physical or mental disability, medical condition, family care status, or any other basis protected by law.

We are an AA/Veterans/Disabled Employer.

Cloudflare provides reasonable accommodations to qualified individuals with disabilities.  Please tell us if you require a reasonable accommodation to apply for a job. Examples of reasonable accommodations include, but are not limited to, changing the application process, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.  If you require a reasonable accommodation to apply for a job, please contact us via e-mail at

hr@cloudflare.com

or via mail at 101 Townsend St. San Francisco, CA 94107.