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Job Highlights

AI-extracted key information

The Builder Relations Lead at Airtable is responsible for driving awareness and adoption of Airtable's AI features through community engagement and content creation. This role involves active participation in various online platforms to connect with builders, create platform-specific content, and foster relationships within the community.

Salary Range

$196k - $278k/year

AI-powered analysis • Data extracted from job description
Airtable logo

Builder Evangelist

AirtableSan Francisco, CA; New York, NY; Austin, TX; Remote - USProduct & Design

Posted 3 months ago

Full-Time

Employment Type

Remote

Work Location

$196,000 - $277,600

per year

About This Role

Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes. More than 500,000 organizations, including 80% of the Fortune 100, rely on Airtable to transform how work gets done.

About The Role

Airtable's AI capabilities are transforming what builders can create - but most builders don't know it yet. We need someone to change that by being a trusted, authentic presence in the communities where builders already gather.

This role is about credibility, not broadcasting. You'll spend your time in Reddit threads, Discord servers, Slack communities, and LinkedIn conversations - earning trust by being genuinely helpful, surfacing real AI use cases, and converting skeptics through working demonstrations. You're not the corporate voice dropping into communities; you're a builder who happens to work at Airtable.

You'll work alongside our PMM team (who owns our video content strategy) and our internal Community team. PMM creates polished content for our channels; you bring Airtable's story into external communities and bring community insights back to us.

What You'll Do

Community Presence & Engagement

Maintain daily presence in Airtable’s community and external builder communities: r/Airtable, BuiltOnAir Slack, NoCode communities, industry-specific groups, Twitter/X, LinkedIn

Build relationships with power users, community leaders, and influential builders

Answer questions, share use cases, and demonstrate AI capabilities in context

Convert AI-skeptical builders through authentic interaction and working examples

Bridge AI enthusiast communities (r/ChatGPT, AI Discord servers, LinkedIn AI groups) to Airtable

Partner with our internal Community team to connect external conversations to owned community programs

Content for Community Engagement

Host AMAs and live Q&A sessions in community spaces

Create "build-with-me" content showing real AI implementations

Develop platform-native content (Reddit posts, Twitter threads, LinkedIn articles) that sparks discussion

Partner with PMM, Education, and Community team to identify community-sourced topics

Enable and amplify community members creating their own content

Rapidly prototype working demos to answer community questions and showcase what's possible

Community Intelligence

Surface builder pain points, feature requests, and sentiment shifts to Product and PMM

Identify emerging use cases and implementations worth showcasing

Synthesize community feedback into actionable insights

Flag opportunities where builder success stories could become customer references

Who You Are

You're already known in builder or technical communities - not as a personality, but as someone genuinely helpful. You understand each community has its own culture and you code-switch naturally between them. You're an Airtable power user (or will become one fast) and you're genuinely excited about what AI enables.

Requirements

Minimum

Active presence in 2+ technical or builder communities with demonstrated credibility (show us your post history)

Strong Airtable knowledge or clear ability to ramp quickly

Daily AI tool usage with genuine enthusiasm for the technology

Excellent written communication across different community contexts

Self-direction - you'll operate in spaces we can't fully supervise

Video content creation experience

Preferred

Top contributor status in r/Airtable or similar technical communities

Active member of Airtable Community, BuiltOnAir Slack or professional Airtable networks

Experience At A B2b Saas Company In Community, Developer Relations, Or Evangelism

Airtable certification or consulting experience

Conference or community speaking experience

Airtable is an equal opportunity employer. We embrace diversity and strive to create a workplace where everyone has an equal opportunity to thrive. We welcome people of different backgrounds, experiences, abilities, and perspectives. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any characteristic protected by applicable federal and state laws, regulations and ordinances. Learn more about your

EEO rights as an applicant

.

VEVRAA-Federal Contractor

If you have a medical condition, disability, or religious belief/practice which inhibits your ability to participate in any part of the application or interview process, please complete our

Accommodations Request Form

and let us know how we may assist you. Airtable is committed to participating in the interactive process and providing reasonable accommodations to qualified applicants.

Compensation Awarded To Successful Candidates Will Vary Based On Their Work Location, Relevant Skills, And Experience.

Our total compensation package also includes the opportunity to receive benefits, restricted stock units, and may include incentive compensation.

To learn more about our comprehensive benefit offerings, please check out

Life at Airtable

.

For work locations in the San Francisco Bay Area, Seattle, New York City, and Los Angeles, the base salary range for this role is:

$196,000

$277,600 USD

For all other work locations (including remote), the base salary range for this role is:

$177,000

$250,300 USD

Please see our Privacy Notice for details regarding Airtable’s collection and use of personal information relating to the application and recruitment process by clicking

here

.

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All official Airtable communication will come from an

@airtable.com

email address. We will never ask you to share sensitive information or purchase equipment during the hiring process. If in doubt, contact us at

hr@airtable.com

. Learn more about avoiding job scams

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Compensation

$196,000 - $277,600

Annual salary

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