Provider Directory Optimization Specialist

At Talkspace, we are committed to fostering a diverse, equitable, inclusive, and belonging-centered workplace where everyone can thrive while making a difference in mental health. Want to help over two million people receive quality mental healthcare? Come join our mission of getting therapy in the hands of everyone!

We are looking for a results-driven

Provider Directory Optimization Specialist

to improve how providers are surfaced, ranked, and selected across payer directories, third-party marketplaces, and internal search experiences. This role is focused on maximizing provider visibility and match quality by optimizing the data elements that directly influence directory ranking, filtering, and patient decision-making. You’ll work across systems to ensure provider profiles are accurate, competitive, and positioned to perform well in real-world search environments.

This is a remote position based on Eastern Time. Talkspace Headquarters is located in NYC.

What You’ll Do

Directory Optimization & Provider Visibility

Analyze how providers appear across payer directories and third-party platforms (e.g., insurance directories, marketplaces)

Optimize provider profiles to improve ranking and discoverability based on key filters like insurance, specialty, and location

Ensure critical fields- such as specialty, taxonomy, availability, panel status, telehealth, and languages- are complete and optimized

Identify and resolve gaps that may negatively impact provider visibility or search performance

Ranking & Search Performance

Evaluate factors that influence provider ranking (e.g., data completeness, recency, engagement signals)

Partner with internal teams to prioritize updates that improve relevance and positioning in search results

Support testing and iteration of changes to improve match quality and patient conversion

Monitor performance trends and adjust optimization strategies accordingly

Provider Data Quality & Integrity

Audit provider data across systems including NPI, CAQH, payer feeds, and internal databases

Improve data accuracy, consistency, and standardization across platforms

Collaborate with Credentialing, Provider Operations, and Engineering to resolve discrepancies and streamline updates

Support ongoing improvements to provider data workflows and governance

Insights & Continuous Improvement

Track and report on key metrics such as provider visibility, search ranking, profile completeness, and conversion

Build dashboards or reports to monitor directory performance and optimization impact

Identify trends and recommend actionable improvements to enhance provider discoverability

Stay current on best practices across payer and marketplace directories

About You

2+ years of experience in provider data, healthcare operations, directory management, or analytics

Strong understanding of how provider directories function (payer or third-party)

Experience Working With Structured Data (excel, Sql, Or Similar Tools)

Detail-oriented with a focus on data accuracy and completeness

Analytical thinker who can connect data insights to practical improvements

Strong cross-functional communication skills

Bonus Points

Hands-on experience optimizing provider profiles in platforms like Psychology Today, Zocdoc, Headway, Alma, or payer directories

Familiarity with NPI, CAQH, taxonomy codes, and provider data structures

Exposure to search ranking, filtering logic, or marketplace dynamics

Understanding of healthcare data exchange concepts (e.g., FHIR)

What Success Looks Like

Providers consistently appear in top search results for relevant queries

Increased provider profile completeness and accuracy across all key attributes

Improved match rates between patients and providers

Measurable lift in engagement and conversion from directory traffic

Scalable processes for maintaining high-performing provider profiles

Benefits

Comprehensive Medical, Dental and Vision plans coverage since day one

Pre-tax benefits: HSA/ FSA

401k Retirement Savings Program with matching up to 4%

Voluntary benefits including disability, basic life or pet insurance, etc.

Monthly Wellness Stipend to promote mental and physical self-care

Flexible PTO and Remote First Environment

Regular team events, including Wellness Workshops and Team Building Events

Free access to Talkspace products for you and one household member, as well as access to a friends and family discount!

Compensation

At Talkspace, we believe that pay transparency during the interview process is a critical part of diversity, equity, and inclusion. Our salary bands are based on internal and external compensation benchmarks, which we regularly evaluate to ensure we pay competitively.

The base salary range for this role is between $80,000 - $95,000. Within the salary bands, leveling corresponds to each candidate’s relevant experience, skills as assessed during the interview process, education, and applicable certifications.

Why Talkspace?

Talkspace is the world’s leading online therapy company, serving over 2 million users looking to begin their wellness journey through tele-health. According to the World Health Organization, close to 1 billion people worldwide live with a mental disorder, and on average more than 75% with mental, neurological, and substance use disorders receive no treatment for their condition at all. Additionally, one-third of the world’s population – 2 billion people – live in countries that spend less than 1% of their health budgets on mental health. Therapy is an universal need and it's our mission here to change the world by cultivating an intentional space for people to feel supported through quality care that is simple and accessible.

Combining our passion for innovation along with our desire to help others overcome the stigma behind “getting help,” we are transforming the way patients find the right care provider, making an otherwise impossible feat easily conquerable. Our network of licensed, accredited, and board-certified clinicians are increasing access to mental health for our members through a myriad of high quality therapy services: anytime and for a fraction of the price. Dedicated to our mission, we are looking for candidates that want to bring their talents into a diverse  “for purpose” space. If you’re equally as passionate about making quality mental healthcare accessible to all then Talkspace is the right place for you!

EQUAL OPPORTUNITY EMPLOYER

Talkspace welcomes and celebrates talent from all backgrounds, perspectives, and walks of life to foster an innovative and diverse workforce. We encourage you to apply, even if you don’t meet every qualification or if your path has been nontraditional — such as not completing a formal degree program, taking a career break, or having a prior criminal record — if you believe you could make a great addition to this team. Come as you are and learn about the exciting opportunities on our team.

Individuals seeking employment at Talkspace are considered without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, veteran or military status, unfavorable military discharge, or any other status protected by applicable federal, state or local law.

How do we define Diversity, Equity, Inclusion, and Belonging at Talkspace?

Diversity

Diversity encompasses the unique attributes of our employees as individuals. We value and embrace the richness arising from their varied backgrounds, perspectives, and experiences, which include, but are not limited to, age, ability, ethnicity, gender, race, and cultural background.

Equity

Equity refers to a fair and impartial workplace, aiming to ensure equal growth and advancement opportunities for all employees. This involves amplifying underrepresented voices, addressing unconscious biases, and providing inclusive, culturally competent mental health care.

Inclusion

Inclusion signifies the practice of granting equal access to opportunities and resources for all employees, particularly those who might otherwise be excluded or marginalized. It ensures that everyone feels a sense of belonging, value, support, and respect as an individual.

Belonging

Belonging reflects the affinity and positive relationships that develop among employees from diverse backgrounds when businesses actively promote diversity, equity, and inclusion in the workplace.