Principal, Global Insights

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 116 million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit

www.redditinc.com

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Location

: Remote in, CA: Toronto; US: Los Angeles, Chicago, or NYC

Reddit is looking for a senior insights expert to join our expanding Global Insights team.  The Global Insights team is the central hub of knowledge for Reddit, responsible for making sense of all the first party and third party data available about the people and communities on the platform. As such, the team plays a critical role in helping our sales and marketing teams articulate the value of Reddit to advertisers and the industry at large.

This hire is a critical champion of the power of Reddit. Grounded in a service-first mindset with an excitement for Reddit's mission, this person will be looked to as an industry-leading advisor and subject matter expert on how to accomplish business objectives using the full power of the Reddit platform. We’re looking for a teammate who is excited not just by bespoke, people-delivered research but also by the opportunity to shape Reddit’s scaled, technology-delivered insights layer.

This role will be grounded in a service-first mindset, but capable of designing the future. You will be looked to not just as a consultative insights expert, but as a trusted commercial advisor who can mitigate risk and accelerate sales cycles for our largest, most complex clients. Simultaneously, you will shape Reddit’s scaled insights layer, transforming one-off projects into a governed, always-on research ecosystem.

This Role Reports To Our Sr. Manager Of Insights.

Responsibilities

In partnership with Sales, produce and translate complex, mixed-methodology insights into compelling commercial justifications that help partners see around corners and commit to Reddit as a core advertising platform.

Partner with our broader Marketing team to support thought leadership, white papers and cultural insights that drive awareness and consideration for Reddit among advertisers.

Own the execution of insights projects from start to finish, with an understanding of how to best leverage vendors, contractors, AI and scaled tools to deliver impact with urgency

Drive awareness for Reddit and the power of our community.

Architect and govern foundational insights programs to ensure they are repeatable, high-speed, and scalable.

Daily responsibilities will span across insights - including platform data analysis, 1st and 3rd party insights storytelling, leveraging primary research, and developing scalable insights tools for our internal and external use.

Qualifications

10+ years of experience in agency planning, brand strategy, cultural insights, trends, or consumer behavior.

Proven experience leading high-stakes commercial negotiations or consulting for C-suite executives.

Experience designing research frameworks for scale. You don't just answer questions; you build the systems and methodologies that allow teams to answer questions faster and better.

Expertise in mixed-methodology research (qual/quant) and experience managing proprietary panels or complex research products.

An influential storyteller who can zoom out to capture the big picture but zoom in to make those insights actionable and commercially viable. You can distill an insight into a one-liner that becomes a rallying point for stakeholders.

A masterful presenter and trusted advisor to the C-suite with a track record of turning skeptics into partners.

An early adopter who isn’t afraid to embrace new techniques (AI, synthetic data, automated pipelines) to push the boundaries of what insights can do.

Experience Working With 1st Party Data And Strong Analytical Skills Required.

Familiarity with tools for data querying, survey, and analysis: Qualtrics/Decipher, Tableau, SQL, SPSS, etc.

Expertise with syndicated tools such as Comscore, Brandwatch, Quantcast, GWI, Simmons, MRI, etc.

A “Yes, and” personality who’s looking to build upon rather than critique. You are excited to see the team win and are just as excited to dig deep into manual data analysis as you are to present on stage.

Reddit is seeking an Engineering Manager as a technical leader for our Small to Medium Business (SMB) focused Advertiser Growth efforts. In this role, you will be responsible for developing the technical foundation for mission critical product pillars, collaborating across the company to deliver outcomes for the Reddit Ads Business, and leading the team responsible for acquiring new advertisers on Reddit.

This role provides an opportunity to partner closely with cross-functional teams such as product, design, marketing, data science, UX and Sales, and, ultimately, to make a large number of small to medium businesses successful on Reddit.

As a leader for all of these efforts, you will set the engineering strategy for building iteratively, shipping quickly, testing rigorously, and adding step-change capabilities towards our ambitious goals of multiplying many times over our number of monthly active advertisers. This is an exciting moment in Reddit’s journey where we have the knowledge, resources and infrastructure to bring Reddit’s unique products to more people and help more small businesses be successful on our platform. This is an impactful opportunity to lead a team through an existing period of worldwide user and advertiser growth.

Responsibilities

Lead, coach, and grow a team of engineers across the stack, including mobile, frontend, and backend

Collaborate with designers and product managers to discover and build new Ad functionality and products. Be a thought leader in this process.

Maintain and enhance the team culture of fast iteration, experimentation, and collaboration.

Ensure the long term success of both the product and the growth of our people

Participate in and be the ultimate owner of the full development cycle: product ideation, design, development, QA, experimentation, analysis, and launch. You’ll be brainstorming, giving feedback on design docs, product specs and mocks, and generally helping out wherever is needed.

Collaborate with multiple teams across the entire company to make SMBs successful on reddit

Required Qualifications

Bachelor's degree (or foreign equivalent) in Computer Science, Computer Engineering, Engineering, Applied Sciences, Mathematics, Physics, or a related field

Engineering leadership experience working across multiple teams

At least 2 years of experience working on Ads products and/or growth engineering

5+ years of experience in software engineering

Experience Coordinating Large-scale, Cross-functional Efforts That Span Different Teams, And Driving Alignment

Experience Working With Multiple Teams In Product & Design

Knowledge of full stack product development practices (Frontend, Mobile, Backend)

Preferred Qualifications

Experience Working On Smb Related Products/projects

Benefits

Comprehensive Healthcare Benefits and Income Replacement Programs

401k with Employer Match

Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support

Family Planning Support

Gender-Affirming Care

Mental Health & Coaching Benefits

Flexible Vacation & Paid Volunteer Time Off

Generous Paid Parental Leave

Pay Transparency

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit

https://www.redditinc.com/careers/

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To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The Base Pay Range For This Position Is

$180,200

—

$252,300 USD

In select roles and locations, the interviews will be recorded, transcribed and summarized by artificial intelligence (AI). You will have the opportunity to opt out of recording, transcription and summarization prior to any scheduled interviews.

During the interview, we will collect the following categories of personal information: Identifiers, Professional and Employment-Related Information, Sensory Information (audio/video recording), and any other categories of personal information you choose to share with us. We will use this information to evaluate your application for employment or an independent contractor role, as applicable.  We will not sell your personal information or disclose it to any third party for their marketing purposes.  We will delete any recording of your interview promptly after making a hiring decision.  For more information about how we will handle your personal information, including our retention of it, please refer to our

Candidate Privacy Policy for Potential Employees and Contractors

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Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve.  Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an