Founding Content Lead, Replit New Media

Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide and over 500,000 business users, Replit is democratizing software development by removing traditional barriers to application creation.

AI brought millions of first‑time builders to software. Replit's mission is to help them ship. That's vibe coding: intuitive, AI‑assisted development that feels magical.

This role exists to make Replit's story feel as intuitive as our product. You'll capture the energy of our team, the craft behind our launches, and the reality of building AI‑first software, then turn it into video content that resonates.

New Media https://en.wikipedia.org/wiki/New_media sits at the intersection of storytelling, production craft, and platform strategy. Your work will span all three.

YOU WILL:

Video Production & Creative Direction

• Own the full production pipeline: Shoot, edit, grade, and deliver high‑quality video content that matches Replit's visual identity
• Establish creative direction: Define the look, feel, and voice of Replit's video content across formats
• Ship consistently: Coordinate and produce weekly or bi‑weekly launch videos that showcase new features with clarity and energy
• Evolve our aesthetic: Build a production style that feels modern, authentic, and scalable

Content Planning & Execution

• Capture the team: Interview engineers, designers, and execs to surface insights, craft, and culture
• Document the reality: Produce "day in the life" content that shows what building at Replit actually looks like
• Coordinate across teams: Work with Product, Marketing, and Engineering to align content with launches, milestones, and narrative
• Plan for impact: Develop content calendars and creative briefs that balance storytelling with strategic goals

Team Building & Scale

• Build the foundation: Establish workflows, tooling, and standards for a world‑class content operation
• Create leverage: Design systems that let good work compound—templates, asset libraries, repeatable formats

REQUIRED SKILLS AND EXPERIENCE:

• You've shipped video content: Professional, freelance, or personal work that demonstrates craft in editing, grading, and visual storytelling
• You own production end‑to‑end: Comfortable shooting, directing, editing, and making creative calls under deadline
• You write and think visually: You can translate ideas into compelling narratives and shot lists
• You're platform‑native: You understand how content performs across YouTube, Twitter, LinkedIn, and TikTok

BONUS POINTS:

• Experience in tech, SaaS, or developer tools storytelling
• Familiarity with AI coding workflows and vibe coding communities
• Public portfolio (YouTube channel, brand work, campaign case studies)

WHAT SUCCESS LOOKS LIKE:

• Consistent, high‑quality output: A library of launch videos, interviews, and documentary content that raises Replit's storytelling bar
• Recognizable visual identity: A production style that feels distinctly Replit and scales across formats
• Strategic impact: Video content that drives product awareness, community engagement, and brand momentum

Scalable operation: Workflows, templates, and a growing team that can ship more without sacrificing quality

This is a full-time role that can be held from our Foster City, CA office. The hybrid role has an in-office requirement of Monday, Wednesday, and Friday.

Full-time Employee Benefits Include

💰 Competitive Salary & Equity

💹 401(k) Program

⚕️ Health, Dental, Vision and Life Insurance

🩼 Short Term and Long Term Disability

🚼 Paid Parental, Medical, Caregiver Leave

🚗 Commuter Benefits

📱 Monthly Wellness Stipend

🧑‍💻 Autonoumous Work Environement

🖥 In Office Set-Up Reimbursement

🏝 Flexible Time Off (FTO) + Holidays

🚀 Quarterly Team Gatherings

☕ In Office Amenities

Want to learn more about what we are up to?

• Meet the Replit Agent https://www.youtube.com/watch?v=IYiVPrxY8-Y
• Replit: Make an app for that https://www.youtube.com/watch?v=4zd9hzngFwY
• Replit Blog https://blog.replit.com/
• Amjad TED Talk https://youtu.be/kCudFI4tcpg?si=l4ViCejV_f2RZkDi

Interviewing + Culture at Replit

• Operating Principles https://blog.replit.com/operating-principles
• Reasons not to work at Replit https://blog.replit.com/reasons-not-to-join-replit

To achieve our mission of making programming more accessible around the world, we need our team to be representative of the world. We welcome your unique perspective and experiences in shaping this product. We encourage people from all kinds of backgrounds to apply, including and especially candidates from underrepresented and non-traditional backgrounds.