Job Highlights

AI-extracted key information

The Account Based Marketing Specialist at Remote.com is responsible for leading the paid acquisition strategy for high-value target accounts, focusing on Employer of Record, Contractor Management, and Global Payroll services. This role involves executing paid campaigns across multiple regions and utilizing advanced ABM platforms to target mid-market and enterprise customers.

Salary Range

$100k - $125k/year

Experience Level

Senior Level

Benefits & Perks

Remote Work
AI-powered analysis • Data extracted from job description
Remote.com logo

Account Based Marketing Specialist

Remote.comAMER Remote Marketing & Growth

Posted Today

Full-Time

Employment Type

Remote

Work Location

$100,000 - $125,000

per year

About This Role

About Remote

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and future focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go!) and all of our positions are fully remote.

With Innovation as one of the core values, we have built Automation and AI capabilities into the requirements for every role.

We encourage every member of the Remote team to bring their talents, experiences and culture to the table to help us build the best-in-class HR platform.

If you are energetic, curious, motivated and ambitious, be part of our world. Apply now and define the future of work!

Role Overview

Remote is looking for a data-driven

Account-Based Marketing (ABM) Specialist

to lead our paid acquisition strategy for high-value target accounts. This role focuses on scaling our presence across

Employer of Record (EOR)

,

Contractor Management

, and

Global Payroll

services. You will own the execution of paid campaigns across EMEA, Americas, and APAC, utilizing advanced ABM platforms to target opportunities from mid-market and enterprise customers.

Key Responsibilities

ABM Strategy & Platform Management

Audience Architecture

Build and manage Ideal Customer Profile (ICP) audiences within

ABM platform

, including precise exclusion lists for existing customers, prospects, and competitors.

Intent-driven Orchestration

Leverage ABM platform intent data to trigger personalized ad experiences across LinkedIn, Meta, and Google.

Form Optimization

Implement and manage

HubSpot Smart Form Fills

to enrich lead data and improve conversion rates for targeted accounts.

Paid Media Execution

Multi-channel Management

Develop and implement search and social strategies, including audience targeting (1p, 2p, 3p data) and sizing recommendations.

Performance Optimization

Conduct daily and weekly pacing audits, quarterly deep-dive health checks, and ongoing A/B testing of text ads and creative formats.

Channel Specifics

Manage high-match-rate LinkedIn segment syncs (30+ active segments) and optimize Google Ads through first-party contact integration.

Marketplace Presence

Oversee listing descriptions and review collection campaigns on platforms like Gartner Digital Markets (GDM) to improve brand awareness and CVR.

Cross-Functional Alignment

Sales Collaboration

Align paid strategies with Sales to win orchestrate approach, providing specialized landing pages and account-specific support.

Analytics & Tracking

Partner with the Analytics team to build a measurement plan for ABM

Lifecycle Integration

Partner with lifecycle on nurture sequences across stages (Lead → MQL → Opportunity → Deal) to ensure consistent messaging for target personas.

Qualifications

Experience

6+ years of experience in B2B performance marketing, specifically managing $3M+ annual budgets across paid search and social.

Technical Proficiency

Advanced knowledge of

Clay, ZoomInfo

,

HubSpot

,

Salesforce

, Meta ads manager and LinkedIn Campaign Manager.

Analytical Rigor

Expertise in UTM architecture, conversion tracking installation, and data-driven decision-making.

Application Process

Interview with recruiter

Interview with future manager

Interview with team members (no managers present)

Bar Raiser Interview

Prior employment verification check

Remote's

Total Rewards philosophy

is to ensure fair, unbiased compensation and fair

equity

Pay

along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap-labor practices and therefore we ensure to pay above in-location rates. We hope to inspire other companies to support global talent-hiring and bring local wealth to developing countries.

At first glance our salary bands seem quite wide - here is some context. At Remote we have international operations and a globally distributed workforce.  We use geo ranges to consider geographic pay differentials as part of our global compensation strategy to remain competitive in various markets while we hiring globally.

Our salary ranges are determined by role, level and location, and our job titles may span more than one career level. The actual base pay for the successful candidate in this role is dependent upon many factors such as location, transferable or job-related skills, work experience, relevant training, business needs, and market demands. The base salary range may be subject to change.

At Remote, we foster internal mobility as a key element of our culture of employee growth and development, supported by a compensation philosophy that guarantees pay equity and fairness. Therefore, all compensation changes associated with an internal move will be reviewed by the Total Rewards & People Enablement team on a case by case basis.

The annual salary range for this full-time position is

$100,000

$125,000 USD

Benefits

Our full benefits & perks are explained in our handbook at

remote.com/r/benefits

. As a global company, each country works differently, but some benefits/perks are for all Remoters:

work from anywhere

flexible paid time off

flexible working hours (we are

async

)

16 weeks paid parental leave

mental health support services

stock options

learning budget

home office budget & IT equipment

budget for local in-person social events or co-working spaces

How you’ll plan your day (and life)

We work async at Remote which means you can plan your schedule around your life (and not around meetings). Read more at

remote.com/async

.

You will be empowered to take ownership and be proactive. When in doubt you will default to action instead of waiting. Your

life-work balance

is important and you will be encouraged to put yourself and your family first, and fit work around your needs.

If that sounds like something you want, apply now!

How To Apply

Please fill out the form below and upload your CV with a PDF format.

We kindly ask you to submit your application and CV in English, as this is the standardised language we use here at Remote.

If you don’t have an up to date CV but you are still interested in talking to us, please feel free to add a copy of your LinkedIn profile instead.

Not only do we encourage folks from all ethnic groups, genders, sexuality, age, abilities, disability status and any other under-represented group to apply, but we prioritize a sense of belonging. We have 4 ERGs (Women, Disability, Queer, Minorities in Tech) who meet regularly with the People team. During your interviews and beyond, we ask & encourage anybody who needs an accommodation to request one from their recruiter.

We will ask you to voluntarily tell us your pronouns at interview stage, and you will have the option to answer our anonymous demographic questionnaire when you apply below. As an equal employment opportunity employer it’s important to us that our workforce reflects people of all backgrounds, identities, and experiences and this data will help us to stay accountable. We thank you for providing this data, if you chose to.

At Remote, we embrace AI as a valuable tool while prioritizing human creativity and authenticity. We look forward to meeting candidates who balance innovation with genuine expertise and experience. To learn more about Remote's AI guidelines check see

here

.

Please note we accept applications on an ongoing basis.

Compensation

$100,000 - $125,000

Annual salary

Ready to Apply?

Click the button below to submit your application directly to Remote.com. Make sure your resume is up to date and highlights relevant experience for this role.

Apply Now at Remote.com
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